FANS of #MISHBIR ROLL OUT A BRILLIANT STRATEGy to shower their love on the brands that sponsor their favorite couple
The brilliant fans and fan clubs of Yeh Rishtey Hain Pyaar ke are breaking the internet with their videos of #Abir and #Mishti.
The collaborative videos are funny, engaging and clever in their own right. One such video created by them presents different hairstyles of #Mishti, played by Rhea Sharma ( @rhea_shrm)
The video is catchy and ingeniously inserts one of the advertisers of the show Sunsilk into the video. We thought it was a great way of increasing the audience engagement of fans of #Mishbir with the brands that sponsor the love story of #Mishbir.
Another Video that popped up today from the fans and their clubs is a #Mishti style shayari for #Abir. Targeted at the sponsor Bharat Matrimony of the show, the video inventively tells the sponsor that the fans of Abir ( played by Shaheer Sheikh) that they want to more guys with qualities of Abir on their marriage platform.
Brilliant move Fans. There is power in your sentiment and we know the sponsors, production house and the channel will be ecstatic about the love the fans are showering on these brands that support their favorite #Mishbir.
We look forward to what else the fans have up their sleeve.
TV viewership grew in India over 2019, with about 762 million viewers recorded per week. Each household watched 5 hours, 11 minutes of TV everyday and as many as 222 million individuals tuned in to primetime TV at any given time.
Over a 100 million homes in India yet to get a TV set while
about 836 million individuals have access to TV while the medium recorded 914 billion viewing minutes per week.
The Entertainment channels and movies account for three-fourths of the viewership with the comedy Housefull 4 emerging as the most watched film premiere on TV in 2019, registering 4.1 billion viewing minutes.
TV viewership over the past four years may be attributed to strong growth in regional language markets, backed by an affinity for local language content.
The viewership in the North East/Assam/Sikkim has grown by 119% over this period and contributed 3% of overall TV viewership in 2019.
Share of viewership of channels other than Hindi and the four south Indian languages has risen from 15% in 2016 to 23% in 2019.
English language channels have seen a decline, primarily because of the growth of sports coverage in regional languages, besides Hindi.
The sports channel category saw a 17% increase in viewing minutes over 2018. The genre contributed 3.2% of total TV viewership in 2019
Advertising volumes have grown by 21% on TV in the past four years with Hindi leading the pie at 33%.
In 2019, 11,525 advertisers ran 76.8 million ads across 634 measured channels that reached out to 197 million homes across India.
Given these stupendous numbers, BARC India samples from a panel of 185,000 individuals across 44,000 homes which is equal to only 0.00024% sample size.
Swati chitnis, samir onkar & sachin tyagi have all asymptomatically tested covid-19 positive on the sets of yeh rishta kya kehlata hai
Samir Onkar, Sachin Tyagi & Swati Chitnis have all tested positive for COVID-19 on the sets of #yehrishtakyakehlatahai ! They are all asymptomatic. Others have tested negative
#kaira #kartiknaira #yrkkh @samir_onkar @sachintyagiofficial @swatichitnisofficial @shivangijoshi18 @khan_mohsinkhan
Shooting has been stopped at the sets!
Mirzapur Season 2 Date Announcement - 'They say that revenge is a dish best served cold. Mirzapur is a dream, and it shall come true'
The wait is finally over! A whole new season full of thrill, suspense, action, and drama, will be streamed starting Oct 23, 2020
Executive Producers: Ritesh Sidhwani & Farhan Akhtar
Created by: Puneet Krishna
Directed by: Gurmmeet Singh, Mihir Desai
Telecom Regulatory Authority Chairperson calls for review of credibility of BARC as a rating agency for Television content
Telecom Regulatory Authority Chairperson calls for review of credibility of BARC as a rating agency for Television content
TRAI Chairman R S Sharma has raised concerns over the reliability, structure and neutrality of the BARC ratings in a scenario where the rest of the world has executed several advanced technology solutions to update and improve the credibility of their TAM systems.
“With advancement in technology, the rapid changes have given rise to new issues along with new values to explore, update and improve credibility of the TAM system. After due consultation process TRAI forwarded the recommendation of review of TAM to MIB (ministry of information and broadcasting) on April 20, 2020,” said the TRAI chairman during the live conversation with Kailashnath Adhikari.
Sharma said that issues of panel expansion and panel tampering have been raised and require immediate attention as these can cause harm to the stability of TAM and television ratings.
The most important recommendations of TRAI include the need for structural reforms in BARC to alleviate conflict of interest, bring trustworthiness, transparency and inculcate confidence among all stakeholders in the TV audience measurement rating system, create trustworthy and precise gathering of data and encourage multiple data collection agencies to operate.
The competition between these multiple data collection and processing agencies would bring in new technologies, research, methodologies and methods of analysis and better ways to ensure data quality, he said.
A sharp shooter of the infamous Lawrence Bishnoi gang was arrested by the police after alleged involvement in the murder of a Faridabad resident. The investigation has now revealed that the accused was planning to murder Bollywood actor Salman Khan and had already conducted a recce in Mumbai for the same.
Rahul alias Sanga alias Baba alias Sunni (27) is from Bhiwani and was arrested in Uttarakhand on August 15. Rahul had travelled to Mumbai in January to plan for the murder of Salman Khan. He went to the actor’s house in Bandra for the purpose and stayed in the area for two days.
The COVID related lockdown of more than 3 months has created a huge impact on the movie and television content creators. As digital content viewing numbers surged across the world, the content producers and broadcasters are expecting huge losses as advertisers limit ad spends.
Balaji Telefilms had their earning call on the 11th of Aug with their investors.
Balaji Management expects to renegotiate terms with its broadcasters.
The last quarter of last financial year has seen Balaji post a loss of $2.4 Million, out of which $800K is due to COVID 19 crises.
While the Joint Managing Director, Ekta Kapoor announced that she will forgo her salary, it was also reported that there is a 50% cut in salaries for the Group for April. May and June.
The Group is expecting that their future focus is going to be a lot of digital content. They are also expecting to bring in new investors as their future strategy pivots.
The actress , in a conversation with Arnab Goswami categorically laid out that nothing could have hassled Sushant to take these steps because he was intrinsically happy go lucky , passionate guy , who was not working because he had to make money but because he was passionate about what he did ! The things that gave him happiness were small things and no amount of losses or insecurities could effect him because he was so secure in his own capabilities that losses or rejections did not matter to him. Hear a clip from that interview !
Anita and Sushant were friends and domestic partners for about 7 years till they broke up 2 years ago. They were still on cordial terms and respectful towards each other.
For American viewers, the host does scream a bit , and is highly dramatic for a investigative journalist , please ignore him. He means no harm.
#sushantsinghrajput #republictv #sushantsinghrajputdeath #arnabgoswami @arnab.r.goswami @lokhandeankita
Did you know that Shakuntala Devi pointed out a mistake made by a computer during her BBC London interview and got the name Human Computer
The upcoming biopic of Shakuntala Devi, directed by Anu Menon has been the talk of the town ever since its inception. Giving us insights into her life, Vidya Balan will be seen essaying the role of Shakuntala and her magic will yet again leave us amazed. Sanya Malhotra essays the role of Anupama Banerjee, Shakuntala’s daughter. The movie is making its way on Amazon Prime Video on 31st July.
While we are looking forward to witnessing ups and downs of Shakuntala’s life, did you know how Shakuntala ended up with the title of ‘Human Computer’. It so happened that during her BBC London interview back in 1950, Shakuntala Devi was given a complex maths problem to be solved but she pointed out that the question given by the computer was incorrect. Nobody believed her then, until the next day when the channel realised that Shakuntala was correct. Ever since then, ‘Human Computer’ has become synonymous with Shakuntala Devi.
The cast and crew of the movie actually shot at yesteryears BBC studio. Adding to the authenticity and making it more relatable, Vidya shared, “It was wonderful to be shooting there. You know actors want that, the real locations and when it has that sort of history and all, it makes it that much more real and relatable.”
It’s only after that show that Shakuntala became a household name and her mathematical gifts soon became an inspiration to many. Through this movie, we not only get to see her genius side but also her struggle of being a mother amidst her achievements.
While the entire nation waits to meet her on the screen, the movie will also bring out a beautiful relation of a mother – daughter duo.
Shakuntala Devi premieres exclusively on Amazon Prime Video this Friday, 31st July 2020 and will be available for Prime subscribers to view in over 200 countries and territories worldwide.
Amazon Prime Video launched an all-new Amazon Original Series Breathe: Into The Shadows on 10th July 2020. Created and produced by Abundantia Entertainment, the all-new psychological crime thriller sees Bollywood superstar Abhishek Bachchan make his digital on-screen debut with Nithya Menen. As fans have been going gaga over the bond that these characters share on the screen, Amit Sadh, who reprises his role as Senior Inspector Kabir Sawant, took to social media to share some behind the scenes moments that well reflects on the camaraderie of the actors on screen.
In a short video, we see Amit Sadh and Hrishikesh Joshi, who play the roles of Kabir Sawant and Prakash Kamble,indulge the entire cast and crew of the show in a series of cricket matches. With the set erected at a school campus, the entire cast and crew, including Abhishek Bachchan, Amit Sadh and even director Mayank Sharma, along with the spot boys, make-up artists and the light men would indulge in a game of cricket in between shots. It seems like the gentleman's game has got everyone excited more than the mysterious case they have at hand. And considering the amount of time spent on the field instead of solving crime, it’s safe to say where the fun lies for the cast and crew members of Breathe: Into The Shadows.
The creative team of YEH RISHTEY HAIN PYAAR KE have shortlisted three actors to replace Ritvik Arora as Kunal Rajvansh in the series.
Kunal has left the series and informed his fans on instagram ( by showing excerpts of his email to the production house) that he has left the show as he does not want to take the chance of falling sick during the pandemic.
Now, for the interesting news. These are the shortlisted actors for the role of Kunal Rajvansh. Who do you prefer?
as reported by aajtak news
Sushant's(SSR) father KK Singh has filed a case against SSR’s girlfriend, Rhea Chakraborty.
The complaint states that Rhea left SSR's residence with all the pieces of evidence like the laptop, cash, jewellery, cards, documents pertaining to his medication and depression treatment after the late actor opposed her. The complaint also states that Rhea left Sushant when she got to know that his bank balance has reduced.
Sushant's father KK Singh also stated in the FIR that after his former manager Disha's suicide, the actor feared that Rhea might 'implicate' him in the case. The actor called his girlfriend several times, however, she had blocked his number.
The case was filed at Rajiv Nagar Police station in Patna, SSR's home state. In the FIR filed, his father alleged that Rhea had abetted the actor to commit suicide.
Complaint also states that Rhea should also be implicated for 'unlawfully confining Sushant and criminal breach of trust'.
He said that Rhea used to add conditions whenever a film was offered to Sushant that he could only sign a movie if she gets to play the lead role too.
His father also stated that Rhea induced SSR to move from his original house to a resort making him believe that his own house was haunted. He further added that Rhea used to tell SSR to get himself treated for speaking about random concepts. ( SSR was a widely and well read guy, an AIEE topper and a dropout who had already established his brilliance with his aptitude and knowledge)
Later, according to Sushant's father, Rhea induced SSR to move to her house in Mumbai where she is supposed to have given him an overdose of medicines. As per the FIR, Rhea told everyone that Sushant has dengue, which according to his father, he never had contracted the illness.
He also stated that Rhea changed Sushant's trustworthy staff and replaced with the people of her own. Rhea's family started controlling everything about Sushant and the actor's contact with his family was reduced because of Rhea's influence.
The FIR ( Police First Information Report) stated that Rhea made Sushant change his mobile number and gave him a new sim card issued in the name of Samial Miranda, a close friend of Rhea. No one knows the reason why this was done.
The FIR also states that Rs 15 crore ($2M) out of Rs 17 crore ($2.7M) was transferred from Sushant's ِAccount to other accounts which are not connected to the actor.
Source. Times of India. E-Times Report
While the production house @directorskutproduction says he is no longer a part of the show because of his unprofessional behaviour, the actor insists that he has not been able to resume the shoot owing to the COVID-19 situation. Reports @timesofindia @etimes #ritvikarora #yrhpk #mishbir #mishbirnal #nanko #kunalrajvansh #abirkunal #yehrishteyhainpyaarke
QUESTION: Why would ghosts never turn up for a funny movie ? AnsWER: Because they are dead inside :P
What a roller-ghoster!!
But who is the Ghost Writer ?
IT'S OFFICIAL... #KatrinaKaif, #SiddhantChaturvedi and
#IshaanKhatter to spook the cast of #PhoneBhoot, a horror comedy.
Directed by Gurmeet Singh... Produced by Ritesh Sidhwani and Farhan Akhtar
Question : Why would ghosts never turn up for a funny movie ?
Ans: Because they are dead 💀 inside .... hehehehe
Filming will begin later this year... 2021 release. We will be there for the boos !
Till then, stay in shape by exorcising regularly xxxxx
A R RAHMAN presents a concert in memoriam of Sushant Singh Rajput on July 22, 12 noon India time, that would be July 21, 11:30 pm Pacific and July 22, 2:30 am Eastern
Sushant, an exceptional & gifted human being who whether in good times or bad, never lost this capacity to laugh & smile.
He inspired others with his warmth & kindness. He was most admired for his commitment to others & his devotion towards his work and his talent.
A fitting tribute to Sushant will be to celebrate his life by respecting talent around us and giving hope to those who need our appreciation
#sushantsinghrajput will forever remain in our lives. So long, farewell, auf Wiedersehen, Manny!
We will look for you in every boy and girl with stars in their eyes and warmth in their souls.
@disneyplushotstar and @sonymusicindia ! Thank you @arrahman
#SushantSinghRajput @castingchhabra @arrahman @amitabhbhattacharyaofficial @mohitchauhanofficial @shreyaghoshal @arijitsingh @sashasublime @jonitamusic @hridaygattani @sunidhichauhan5 @foxstarhindi #DilBechara
Here is the sneak peek into NETFLIX's DESI lineup
Our American Desi Artist of the week Rishab Rikhiram Sharma
A disciple of Pt. Ravi Shankar, @rishabsmusic is a brilliant sitarist and singer, charting his own non conformist path in the Indian classical genre while exploring and experimenting with all other forms ! Hear him play Blues on Sitar here! Just a sneak peak into his genius ! Watch out for more on Rishab during this week ! #americandesi #artistoftheweek #rishabsmusic @rishabsmusic
Desi- Canadian music wizard Teeshrr is not only a good looker, but also a very talented musician.
Here is a showcase of a collection of his work
It is high time, the discussion around depression launches itself into action in Bollywood as well. It has been only spoken for a very long time. Associated mental help resources are essential for this to happen. The various associations must create mental health resources for everyone. Mental health does not only come from going to therapists and taking medicine but also creating resources around wholesome cognitive-behavioral therapies and other mindfulness therapies.
Many celebrities have spoken about struggling with grief. Successful people often become lonely because of the number of people they can honestly trust and depend upon dwindles. They find themselves surrounded by disingenuous people and often hypocritical circumstances. Compound that with the constant pressure to look perfect, stay in the know, and be responsive to media and social media demands, it is not surprising that most celebrities reach the breaking point quicker.
Angela Jolie, Dwayne Johnson, Brad Pitt, Catherine Zeta-Jones, Julia Roberts, Winona Ryder, Gwyneth Paltrow, Jon Hamm, Bruce Springsteen, Ryan Phillppe, Naomi Judd, Ashley Judd, Kristen Bell, Michael Phelps, Lady Gaga, Katy Perry, J K Rowling, Sheryl Crow, Jim Carrey, Ernest Hemmingway, Abraham Lincoln, Winston Churchill, Sigmund Freud, Johnny Depp, Eminem, Harrison Ford, Anne Hathway, Demi Lovato, Dolly Parton, Matthew Perry, Brittany Spears, Brooke Sheilds, Channing Tatum, Emma Thompson, Owen Wilson, Reese Witherspoon are only some of the celebrities who have openly discussed their battles with depression.
Depression does not discriminate. It is not selective in who it decides to impact. It affects people from all walks of life. It causes emotional and psychological grief. Most people suffering from this deep pain look happy and involved with their lives. The truth is that they are slowly drifting away from a position of connecting with friends, family, and colleagues every day that they pretend to be okay.
While some depict depression as "residing in a black hole" or having a feeling of imminent catastrophe, others feel listless, vacant, and melancholic. You can also feel angry and agitated.
Though it varies from person to person, the symptoms also vary depending on age, social status, financial state, and state of health.
Common symptoms to look out for in your friends may be one or more of the below.
a. Signs of vulnerability: When they start talking about a dark future – gloom, and doom.
b. Diminishing interest in daily regimen or activities: When they lose interest in hobbies. Social interaction, or even sex.
c. Appetite or Weight Change: Significant weight loss or gain could be another sign to look for. Eating habits should be another warning sign, especially if they are eating more "comfort" unhealthy food.
d. Sleep Cycle Changes: Either insomnia or drastic changes in sleep cycles.
e. Petulance or Anger Issues: Violent, agitated reactions with drastic mood swings with low levels of tolerance of deviation or frayed nerves.
f. Low Energy: They have fatigued and sluggish responses to everything. No enthusiasm for anything and the smallest tasks exhaust them.
g. Loss of Focus: Trouble with concentration, decision making, and memory.
h. Body aches and pains: If they cannot explain why their body is in constant pain – mostly head, legs, back, or even stomach cramps.
Depression also leads to suicidal thoughts. If people around you are showing the below signs or speaking these thoughts, this should raise your alarm about mental health.
• Talking about killing or harming one's self
• Expressing strong feelings of hopelessness or being trapped
• An unusual preoccupation with death or dying
• Acting recklessly, as if they have a death wish (e.g., speeding through red lights)
• Calling or visiting people to say goodbye
• Getting affairs in order (giving away prized possessions, tying up loose ends)
• Saying things like "Everyone would be better off without me" or "I want out."
• A sudden switch from being extremely depressed to acting calm and happy. High levels of mood swings.
If someone around you or you are triggered, you need to contact a Mental Health Professional who is qualified to help you get out of your abyss.
Talking to friends or family is a great way to share your anxiety, but this is NOT a solution. People not trained in working with depression or anxiety are not the right people to help you overcome this state of mind.
The causes of depression or anxiety may be varied. For some, it may be a hormonal imbalance; for others, it is a recurring process complicated by several life episodes. The reason could also be atypical, where the mood swings of the affected person improve with positive news but are highly sensitive to the mood of their environment. Seasonal Affective Disorder (SAD) affects people as the seasons' change and amplifies when winters with dark days and nights arrive. Lack of light and sunshine causes this depression.
Depression is the most massive epidemic of our time. It stealths upon us unexpectedly and unannounced.
It is high time, the discussion around depression launches itself into action in Bollywood as well. It has been only speak for a very long time. Associated mental help resources are essential for this to happen. The various associations must create mental health resources for everyone. Mental health does not only come from going to therapists and taking medicine but also creating resources around wholesome cognitive-behavioral therapies and other mindfulness therapies.
It is high time, the discussion around depression launches itself into action in Bollywood as well. It has been only spoken for a very long time. Associated mental help resources are essential for this to happen. The various associations must create mental health resources for everyone. Mental health does not only come from going to therapists and taking medicine but also creating resources around wholesome cognitive-behavioral therapies and other mindfulness therapies. #ripSUSHANT #actionisurgent #mentalhealthresources #epidemicofourtimes
The highly anticipated film Gulabo Sitabo will be releasing exclusively on Amazon Prime Video on 12th June 2020. The family friendly comedy will be available for fans from all over the world to enjoy in the safety and comfort of their own homes.
The Amitabh Bachchan and Ayushmann Khurrana starrer tells the story of an old landlord, Mirza, and his tenant, Baankey. The two are equally sly and crafty, making for hilarious banter and playful chaos. The must watch film is directed by Shoojit Sircar, who has previously worked with both stars separately. The director will be uniting both actors on screen for the first time.
The film title has been inspired by the folk puppets local to Uttar Pradesh. The puppet show features two puppets named Gulabo and Sitabo, and the show revolves around two rivals who often trade insults and funny digs. Speaking on his inspiration, Shoojit Sircar has said, “We came across the Gulabo-Sitabo form of puppetry while making the movie, and we decided it could be a good metaphor for the story”.
Language: Hindi with English subtitles
Cast: Amitabh Bachchan, Ayushmann Khurrana, Vijay Raaz, Brijendra Kala, Director: Shoojit Sircar
Story screenplay & dialogue: Juhi Chaturvedi
Producers: Ronnie Lahiri & Sheel Kumar
June,3, 2020 Press Release
Without having the deepest understanding of the societal undertones in the United States, a lot of people in India, especially the ones in places of privilege are trying to dilute the impact of the message of the uprising in the United States.
Some of them are Bollywood actors with millions of people as social media followers. Without knowing the deeper meaning of what the protests in America stand for, they are blacking out their profiles and even appending their messages with hashtags that not only meddle with the original organizers’ intentions but also send a deeply resentful message not only to the people in India but also people all over the world.
Firstly, Black Lives Matter is not your main issue. You need to figure out as a country what you stand for and what you do not stand for. If Black Lives Matter is important for you, you should understand systemic racism, police brutality, and the whole history of slavery. Which is definitely not why you are circulating the message in the first place. It is perhaps some misplaced notion that if you do not jump on board, you might be deemed irrelevant. You are deemed dumb at the most,
The fact is that centuries of systemic racism in America makes it imperative for Americans to talk about the situation of the colored people. All Lives matter all the time, but today and during this protest- only Black Lives are being spoken of. So please leave it be and do not embarrass yourself anymore.
Find an issue to throw your weight after- The elephant who was killed, the apartheid of castism in your country, the treatment meted out towards Muslims, the pregnant woman in jail for no reason, the quality of your political diatribe, the people left out on the streets during the global pandemic, the lack of resources in the villages, education, the safety of women and plurality to safeguard the beacon of a democracy you once had.
I mean you have a lot of issues to throw your influence after. Why come at an issue you have zero understanding of.
The world knows, especially the people of color darker than yours, do know how color-conscious and racist Indians are. You fight with each other about the color of your skins, you look down upon people from the African continent”, you beat them and ill-treat hem and you promote whiteness as Godliness. Why are you being hypocritical?
On one of your marriage portals, you ask a question about the applicants’ color of skin by asking the user to choose any shade between a white bread to a burnt toast.
You have no moral authority, yet to condone racism in another part of the world, if you have not done anything to stomp it out of your own society. You don’t stand for justice and equality of all if you pretend to care about those things but do not reflect them in the work you do, the issues you stand by, and the products you endorse.
All of those who tweeted out, see what products you are endorsing because you are not only endorsing those products and ideas for yourself but people you influence and those who think you could do nothing wrong.
Look at yourself, please. The world needs honest influencers, not fake, shallow slogans.
Many of you gasped for breath when this guy made his entry in Mindy Kailing's "Never Have I Ever". Changed the way you look at arranged marriage matches? Quite so. So who is the guy who plays Prashant in the web series ? We found out for you